Resources Archives - Vesta Software Group, We Acquire, Invest & Grow. Forever! https://www.vestasoftwaregroup.com/category/resources/ We Acquire, Invest & Grow. Forever! Tue, 24 Jun 2025 10:44:02 +0000 en-GB hourly 1 What to consider when selling your business https://www.vestasoftwaregroup.com/what-to-consider-when-selling-your-business/ Fri, 02 Aug 2024 10:20:16 +0000 https://www.vestasoftwaregroup.com/?p=8096 Selling your business is a momentous step. Growing a software company from its humble beginnings to the point where it commands your desired value takes time, hard work and dedication. That’s why, for many business owners, it can be like selling a part of themselves. To help make the sale...

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]]> What is the timeline for selling a software business? https://www.vestasoftwaregroup.com/what-is-the-timeline-for-selling-a-software-business/ https://www.vestasoftwaregroup.com/what-is-the-timeline-for-selling-a-software-business/#respond Tue, 04 Oct 2022 11:58:09 +0000 https://www.vestasoftwaregroup.com/what-is-the-timeline-for-selling-a-software-business/ The timeline for selling a software business can vary greatly; each acquisition is unique and there are many factors that can impact the speed and success of a sale. Though the complexity of each stage and the size of the deal will determine how long it takes, the overall structure...

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]]> https://www.vestasoftwaregroup.com/what-is-the-timeline-for-selling-a-software-business/feed/ 0 Why is due diligence important in the sale of a business? https://www.vestasoftwaregroup.com/why-is-due-diligence-important-in-the-sale-of-a-business/ https://www.vestasoftwaregroup.com/why-is-due-diligence-important-in-the-sale-of-a-business/#respond Thu, 14 Jul 2022 08:20:52 +0000 https://www.vestasoftwaregroup.com/why-is-due-diligence-important-in-the-sale-of-a-business/ Before proceeding with the purchase of any software company, our team at Vesta Software Group take the time to carry out due diligence and gather as much information about the business as possible, including an overview of current and historic performance, employees, clients, market sector and owner/shareholder aspirations post-acquisition. The...

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]]> https://www.vestasoftwaregroup.com/why-is-due-diligence-important-in-the-sale-of-a-business/feed/ 0 Building brand loyalty: How to turn your customers into loyal fans https://www.vestasoftwaregroup.com/building-brand-loyalty-how-to-turn-your-customers-into-loyal-fans/ https://www.vestasoftwaregroup.com/building-brand-loyalty-how-to-turn-your-customers-into-loyal-fans/#respond Fri, 08 Apr 2022 12:01:23 +0000 https://www.vestasoftwaregroup.com/building-brand-loyalty-how-to-turn-your-customers-into-loyal-fans/ No matter the size of a business, building brand loyalty is incredibly important. Acquiring new customers costs 5 to 10 times more than selling to a current customer – and current customers spend 67% more on average (Inc). These days, businesses are short on time and oversaturated with marketing from hundreds...

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]]> https://www.vestasoftwaregroup.com/building-brand-loyalty-how-to-turn-your-customers-into-loyal-fans/feed/ 0 How can sales & marketing automation benefit your software company? https://www.vestasoftwaregroup.com/how-can-sales-marketing-automation-benefit-your-software-company/ https://www.vestasoftwaregroup.com/how-can-sales-marketing-automation-benefit-your-software-company/#respond Wed, 06 Apr 2022 09:43:44 +0000 https://www.vestasoftwaregroup.com/how-can-sales-marketing-automation-benefit-your-software-company/ Sales and marketing automation is all about working smarter. Use it effectively and you will save your team time, add value to your software business and deliver more personal experiences to customers. Evolving far beyond the email marketing tools that used to dominate the automation space, providers are now offering...

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]]> https://www.vestasoftwaregroup.com/how-can-sales-marketing-automation-benefit-your-software-company/feed/ 0 Why is quality assurance crucial in software development? https://www.vestasoftwaregroup.com/why-is-quality-assurance-crucial-in-software-development/ https://www.vestasoftwaregroup.com/why-is-quality-assurance-crucial-in-software-development/#respond Fri, 11 Mar 2022 12:01:01 +0000 https://www.vestasoftwaregroup.com/why-is-quality-assurance-crucial-in-software-development/ Quality assurance (QA) is an essential step when working in software development. Without it, bugs, glitches and other oversights can mean the hotly anticipated release of a new version of your software won’t function properly, resulting in the loss of customer confidence and staff morale. We recently sat down with...

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